Meg has been analysing the legacy market since 1994, when she coordinated the first ever legacy forecasting project, now known as Legacy Monitor. Since then, she has been involved in every aspect of the Legacy Foresight business – from forecasting to focus groups, scenario building to social media. Today Meg is responsible for programme management and business development at Legacy Foresight, with particular interests in international markets, supporter research and in-memory giving. She regularly speaks at charity conferences and her view on the future of the sector is frequently featured in the third-sector press.

Meg Abdy